The letters on any ad that are designed to get a buyers attention.The headline is most important here. Shorter is better but if well written a long ad will also be effective. AKA advertisement copy, ad copy, or just copy.

• PERSONAL DIGITAL ASSISTANT
• PERSONAL EFFECT FLOATER
• PERSONAL EFFECTS
• PERSONAL EQUITY
• PERSONAL EXEMPTIONS
• PERSONAL EXPENSES
• PERSONAL EXPENSES DEDUCTIONS
• PERSONAL FINANCE
• PERSONAL FINANCE
• PERSONAL FINANCIAL SPECIALIST
• PERSONAL GUARANTEE
• PERSONAL HOLDING COMPANY
• PERSONAL IDENTIFICATION NUMBER
• PERSONAL INCOME
• PERSONAL INCOME AND OUTLAYS
• PERSONAL INCOME TAX
• PERSONAL INDIGNITY
• PERSONAL INFORMATION
• PERSONAL INJURY
• PERSONAL INJURY PROTECTION
• PERSONAL INTEREST
• PERSONALIS ACTIO
• PERSONALITER
• PERSONALITY
• PERSONALITY